Transportation is the fundamental driver of logistics, trade, social services, access to education, healthcare and employment. The transport grid to physical economies is akin to the internet to virtual economies and in much of our day-to-day life it keeps us connected. The vision of Mobius is to weave built-for-purpose vehicles into the fabric of the growing African economy and become the mass market car of Africa. Mobius believes in a more connected, more prosperous Africa.

Mobius designs, manufactures and sells vehicles built specifically for the African mass market. Mobius II was conceived by reimagining the vehicle, around the needs of the African consumer – common road terrain, typical vehicle loading and average income levels were important factors in the development of the vehicle.

Mobius was founded in 2011 by Joel Jackson to build a vehicle in Africa, for Africa. The first-generation Mobius II was launched in Kenya in 2015. Mobius continues to provide end-to-end customer support and has applied early product feedback into the development of the next-generation Mobius II, launching in 2018.

Founder: Joel Jackson

Year Founded: 2011

HQ: Nairobi, Kenya.


Link to Mobius Motors


Automotive, Business, Manufacturing


Automotive, Built in Africa, Manufacturing

Date published

January 28, 2019